Please check out the Coyne Marketing Blogs from here. Subject matter is broken down into broad categories, including news items and refined by more descriptive tags.
Alternatively see the most recent ones below.
For client stories and marketing experience, please see the CASE STUDIES page.
An effective and winning customer strategy will cut across the traditional, functional silos of most companies. It will
How about this for a great, free, local marketing idea that’s also ecologically sound and recycles natural resources?
As customer engagement through social media becomes the norm in customer service, logistical issues of handling volumes of
A Sales and Marketing Health Check is the best way for smaller businesses to review their commercial performance.
The target market persona is a fundamental building block of modern marketing. Is marketing a science or an
The Marketing Health Check from Coyne Sales and Marketing enables you to review your marketing activity against expectation
If you’re considering a customer experience transformation, CX audit or CEM programme, make sure you use an independent
CX audit in 6 steps to improve customer journey & meet business objectives. How to deliver customer experience audit, customer journey maps, personas devt.
This is the first of two articles about the customer experience audit (CX audit). At first, I’ll focus on what a CX audit is, why it’s important and when you should consider conducting one.