Free local marketing idea for independent retailers How about this for a great, free, local marketing idea that’s also ecologically sound and recycles natural resources? Local Marketing Idea A few months ago I was in need of some packaging material. We were about to embark on a kitchen project at home and needed to empty […]
Sales and Marketing Health Checks are Free for Micro-Businesses! A Sales and Marketing Health Check is the best way for smaller businesses to review their commercial performance. It’s an unbiased, structured, external review of your sales and marketing activity, delivered by Coyne Sales and Marketing. You get a straightforward, visual report at the end that […]
Why is a Marketing Health Check Vital for All Businesses? The Marketing Health Check from Coyne.Marketing enables you to review your marketing activity against expectation and best-practice. In doing so, it delivers an unbiased, external perspective of your business. This can help you to improve what you’re doing and get greater value for money from […]
CX audit in 6 steps to improve customer journey & meet business objectives. How to deliver customer experience audit, customer journey maps, personas devt.
This is the first of two articles about the customer experience audit (CX audit). At first, I’ll focus on what a CX audit is, why it’s important and when you should consider conducting one.
Custometrix Freelance Consultant | Interim Director and Manager An independent consultancy, Custometrix Ltd supplied marketing, sales, CRM and inside sales consultancy services, as well as interim management. Between 2000 and 2005, it had numerous clients including the following, below. INTERIM MANAGEMENT Caribaya Inc. was a multi-media contact centre based in Barbados. As interim CEO, my […]